There is a particular kind of energy that settles over Paris in September. The kind that only shows up once the last of the summer crowds have thinned and the design world starts filing into Villepinte with something to prove.
From September 10 to 14, 2026, Maison&Objet returns to the Paris Nord Villepinte Exhibition Centre as Maison&Objet Pulse, with this edition built around the theme "Pulse in Motion," a showcase dedicated to the industry's most forward-looking names.
Tucked inside Hall 7 is one space we're especially glad to be part of. "Nouveau Souffle" What's New? In Retail installation curated by Pauline Glaizal, scenographer, former artistic director at Made in Design, and the eye behind this year's most talked-about retail concept. We are so proud that the Bubble One speaker is part of this curation.
https://www.maison-objet.com/en/paris/magazine/maison-objet/nouveau-souffle-what-s-new-in-retail-by-pauline-glaizal
For Pauline, "Pulse in Motion" is a poetic, immersive journey through a field of flowers. As she put it in her interview with Romain Costa, she wanted to create a metaphor for how emerging talents take root and grow within a shifting retail landscape. The installation leans fully into the senses to bring that field of flowers feeling to life, a bespoke scent developed with @emosens_marketingolfactif, a botanical scenography built alongside @formaformaparis, a visual identity from @exlibrisparis, a tactile keepsake from @studio__about.
We're sharing the floor with a lineup we're honestly a little starstruck by. Juliette of Atelier Maison 4, Philippe and Emma of Baguette Studio, the Roseau Floor Lamp by Clément Pasquier, the Stellar Constellation Candle Holder by ceramic artist Laetitia, and the Dragon Fly A-A Chair by Marianna Ladreyta. Being placed among names like these isn't something we take lightly.
At our booth we're showing our iconic shape. The Bubble One collection, in its now familiar sphere-on-tripod silhouette (the same silhouette making its appearance in Nouveau Souffle) alongside two additions we've been sitting on for a while. Sky Blue and Disco Crush join the lineup as new finishes, expanding Bubble One's palette into chic, more nature-leaning territory. The soft, cool tones of Sky Blue contrasted by the warm Disco Crush orange.
We're also introducing the Tulip Stand, a new attachment designed to give Bubble One a second life off its original tripod. It'll launch in three finishes, white, chrome, and steel, each built to sit differently in a room. Chrome and steel lean industrial, white keeps things quiet. A piece that gives another silhouette entirely, changing how the whole object reads in your home.
It's been a season of being seen in the right rooms. VOOMA also landed a quiet mention on Home Magazine Officiel's list of the 12 most beautiful discoveries from Maison&Objet September 2026. Between Nouveau Souffle and that mention, it's starting to feel like the design world is finding VOOMA on its own terms. Which is exactly how we hoped this would go.
